NorthPeak delivered a +182% conversions lift
Cut signup drop-off in half with a ground-up Laravel platform.
+182%
conversions
-51%
Drop off
0.9s
LCP
90
Days
A bottleneck costing growth
NorthPeak had traffic and ambition but the numbers stalled. The legacy setup was slow, hard to change and leaking conversions.
68%
Drop off
Lost before converting.
5.8s
Load time
A heavy build on mobile.
Manual
Process
Slow, error-prone steps.
A faster, simpler rebuild
We rebuilt the core experience around speed and clarity, instrumented every step, and shipped weekly so NorthPeak could see progress as it landed.
Rebuilt core
Lean, fast, maintainable.
Performance
Sub-second key pages.
Instrumented
Every step measured.
Hardened
Secure and reliable.
Measurable impact in one quarter
+182%
conversions
-51%
Drop off
0.9s
LCP
90
Days
The stack
Laravel
React
Postgres
Redis
Tailwind
AWS
“DevInfuse felt like part of our own team. They shipped every week and tied every decision back to our numbers.”
What we shipped
Swipe
Dashboard
Live account view
Onboarding
Streamlined flow
Mobile
0.9s LCP
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